The Crossroads model has been developed to describe demand for distribution services relative to individual locations. Uses for the model include:

• Evaluation of existing industrial or land-based portfolios;
• Development of strategy with respect to the acquisition or disposal of industrial property assets;
• Appraisal of specific acquisitions of industrial property

Currently, the geographic scope of the model is limited to Western and Central Europe.
Crossroads uses spatial and weighted gravity modelling techniques to determine a Distribution Quotient (DQ) for the particular co-ordinate under investigation. That co-ordinate could be at a motorway junction, for example, or at a particular site. The DQ takes into account:

• The reach of the site - how many consumers can be reached within a predetermined isochrone;
• The position of the site relative to the main ports for import/ export;
• The position of the site relative to the main border crossings; and
• The position of the site relative to the main airports for import/ export.

The distribution quotient is a measure of the distribution suitability of the site from a demand perspective.
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